Melanie Panton: Empowering Businesses Through Data-Driven Strategies

Melanie Panton is a highly experienced integrated strategist and the founder of MeyvnMedia, LLC, a women-owned and ethnically diverse strategy consulting agency. With an extensive background in advertising, media, and non-profits, Melanie creates data-driven strategies that delight and engage consumers and help businesses achieve their goals. She is also passionate about empowering and uplifting women in business.

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Melanie Panton Links:  

Website: www.meyvnmedia.com 

LinkedIn: https://www.linkedin.com/in/melaniedpanton/ 

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PODCAST INFO:  

Listen to Episodes on WomELLE: https://www.womelle.com/blog/category/Podcast

Website Podcast: https://www.womelle.com/podcast

YouTube: https://youtube.com/playlist?list=PLYDpQX16k5Uh7G7PFjMjZ8KimqoOpFF-t

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CONNECT:  

- YouTube: https://www.youtube.com/c/WomELLE 

- LinkedIn: https://www.linkedin.com/company/womelle 

- Twitter: https://twitter.com/womelle 

- Facebook: https://www.facebook.com/womelle 

- Instagram: https://www.instagram.com/realwomelle/ 

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OUTLINE: 

2:39 - Focusing 100% on your business with Melanie Panton, founder of MeyvnMedia, LLC.

8:28 - Why she decided to focus 100% on her business.

13:36 - The importance of having a backup plan.

19:45 - Waking up at three in the morning.

24:23 - The significance of mental health days.

29:35 - The value of working directly with clients.

34:43 - What services does MeyvnMedia, LLC offer? Insights from the founder.

39:38 - Working with people who are not quite sure about strategy.

44:05 - A breadth of experience and a breadth of services at MeyvnMedia, LLC.

49:23 - Being a woman of color in the US.

54:35 - The importance of building your own table for women.

59:43 - How to connect with MeyvnMedia, LLC.

1:04:38 - Advice for women in the workplace.