In short
Sales is when you’re face-to-face with a customer, convincing a person to buy your product.
Marketing is the collection of decisions you make about the market that leads to successful...
A few key elements form the core of all businesses and business leaders know these as the Four Ps of marketing. A right strategy that uses these elements will mean increased market share and...
Motherhood & Mentorship.We women do it all, we wear different hats and climb many mountains, yet manage to get them all done. Mother’s Day is one of the biggest highlights in the month of...
Many businesses make basic mistakes when budgeting for marketing that lead to wasted money and missed opportunities. Here how to get better marketing results by measuring and prioritizing your...
Let’s face it, to the average business person, marketing equals promotion. Marketing is what you say and how you say it when you want to explain how awesome your product is and why people should...
Marketing is something that most of us do, but it's more than that. Marketing is something that companies, brands, and the media try to leverage. My business is based mostly on referral and word of mouth. But I do email marketing every month and that's seem to work for me.
It may seem like advertising and marketing are two concepts that share exactly the same objective. In fact, they do have the same objective: alerting consumers to products and services being sold....
As Mexican marketing executive Sergio Zyman once said, the sole purpose of marketing is to sell more to more people and at higher prices. There is simply no other reason to do marketing....
The difference between marketing and sales lies in how close you are to converting a potential customer to an actual customer. Marketing encompasses the strategies you use to reach new leads and…
Marketing is mix of 4Ps and often used as synonyms for one another. The 4ps are product, place, price and promotion.
“The Four Ps.” This proposed classification has been used by marketing companies…
Influencer Marketing
According to the Association of National Advertisers (ANA), influencer marketing focuses on leveraging individuals who have influence over potential buyers and orienting…
The importance of marketing in a business can be summed up from the fact that the very survivability of the business owes it to a successful marketing effort.
Marketing is a vital component of...
Life is about more than just your career or business, it's about your values, what you've created, who you are and your contribution to the world. Don't be afraid to let go of your pride and learn to respect those values.
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